Botox – how to promote

Dr Singh who runs his botox clinic in Stevenage, Hertfordshire, in his latest blog talks about botox and various ways to market it.

The first place to start promoting botox treatments is within the clinical premises. This can be done by leaflets/information on botox, botox posters and before and after pictures of botox treatments administered.

A valuable resource available is your team. Get them to experience the botox procedure and your patients will be able to see the results achievable with botox.

Next I would consider mentioning your botox treatments on your website, same again illustrated with before and after pictures.

Then you could consider external marketing. This will include things such as newspaper ads, botox leaflets.

A great way is to build a strategic alliance with a local business. You want to target where you would expect your botox patients to visit. The ideal places would be beauty salons and hairdressers. They will attract people that care about their image and these would be ideal and would be interested in your botox procedures.

Next you want to encourage your botox patients that are happy with the results to refer their family and friends to you. Some patients will openly talk about their botox experience, whilst others wont even tell their partner!

For more information about botox hertfordshire, please call us on 01438 300111.